In today’s highly competitive real estate environment, understanding your target audience is essential to succeed. Personas are a valuable tool that can help real estate businesses create a more accurate picture of their customers, their needs, behaviours and pain points. In this article, we will explore what personas are, why they are important for real estate businesses, and how to create...
The world of digital marketing is constantly evolving, with new trends and techniques emerging all the time. However, there are some core digital marketing skills that every marketer needs to know in order to be successful. In this article, I’ll explore the most common digital marketing skills and explain how to develop them. 1. Search Engine Optimization (SEO) Search Engine Optimization...
Digital marketing has become an essential tool for businesses, small and large, who are looking to grow their online presence and reach a wider audience. It encompasses a wide range of strategies and techniques that leverage digital channels to promote products or services, build brand awareness, and drive sales. In this blog post, we’ll take a closer look at what digital marketing is, why...